TRANZ, essential amino acid Drink.
What is it and why use it?
There is a growing interest in proteins and protein nutrition. The animal protein sector is doing good business with this development, and invests heavily in research and marketing. It is all for a good reason since animal proteins contain relatively high amounts of essential amino acids, and this what counts for your body. The question is if whey proteins are best option to optimise your protein nutrition. We do not think so and therefore we have developed TRANZ essential amino acid drink. We are convinced that TRANZ essential amino acids drink is more effective and more sustainable than any activity drink on the market. The main reasons to take an essential amino acid drink:
3-4 grams of essential amino acids have a similar effect as 20 whey proteins on your muscle protein synstheses. Check the science page for more details.
tranz Essential amino acid Drink.
transparent, pure, sustainable.
It is nice that TRANZ is an innovative way to take your proteins and boosts your muscle metabolism. This is not the only challenge. We need provide you with a solid and sustainable concept, that has a solid nutrition base, and it needs to taste well. So we did our utmost the get the best aromas in to create a well tasting drink. Since essential amino acids do not taste very well, they are quite bitter.
Frequently asked questions
In amino acid drinks you have to balance between taste and the concentration of the actives. If you go over 1% concentration in essential amino acid solution, they start tasting quite bitter. Also the ‘background’ taste can effect the taste strongly. On the other hand, 3300 mg EAA has a similar effect on muscle protein growth as 20 g whey protein. So 1 unit is a great way to support muscle activity after sports.
The World Health Organisation (WHO) is very clear on essential amino acids and the ratio between these amino acids. We have based the ratio of essential amino acids on the advice of the WHO, and this is the ratio we applied in TRANZ. WHO does not give any advise on non essential amino acids.
You can order in the webshop and we are gearing up the production. We have the first batches produced on a small scale to test the market and we are now gearing up. Furthermore we focus on the specialised retail shops, focused on health food and nutrition. You will not find us in discount shops, that does not fit our quality and marketing strategy.
TRANZ is best used just after an activity. This can be a training session in the fitness center, or after a tour around the golf course. it fits very nicely in a plant based or vegan diet, since it is completely plant based. Furthermore it is the missing link in a plant based diet in terms of essential amino acids and B vitamins. We have added Vitamin B 12 for this reason.
Yes, in any case when you want to boost your diet with extra protein, you can take a TRANZ. So when your travelling, or after sports, you can take one. Also when you are somewhat older and losing muscle mass, TRANZ can help you to support maintaining muscle mass.
What is the best way to take a tranz?
TRANZ essential amino acid drink is ideal to take after sport. It the most pure and easy way to make sure my get what i need to support a rapid recovery.
The plant based alternative to a whey shake. I really like the taste and the concept. Great innovation and great taste
To supplement my protein and amino acid requirement. Since i prefer plant based nutrition, I'm always looking for innovative products to supplement my diet.